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Thread: Fight Biz: UFC forced Affliction's jump from clothing company to fight promoter

  1. #1

    Default Fight Biz: UFC forced Affliction's jump from clothing company to fight promoter

    Affliction was perfectly content with being an apparel company.

    With its fashion-forward T-shirts appearing on the backs of actors,rock stars and mixed martial artists, the Signal Hill, Calif.-basedcompany had carved out a niche for its label in pop culture. In lessthan three years, the Affliction brand had become synonymous with cool,with its artistic prints spotted at movie premieres, in magazines andon plenty of UFC fighters.

    That is until the UFC banned the brand. So, Affliction turned toproduce its own fights - a move not even in its business plan prior tothe UFC dust-up.





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  2. #2

    Default Re: Fight Biz: UFC forced Affliction's jump from clothing company to fight promoter

    Turnabout is fair play, but they (Affliction) have a long road ahead of them.
    "All that we are is the result of what we have thought. The mind is everything. What we think we become."

  3. #3
    Olympic Champ clmetal's Avatar
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    Default Re: Fight Biz: UFC forced Affliction's jump from clothing company to fight promoter

    I thought UFC banned them because they were planning on putting on a show (this says the opposite)

    Anytime one company sponsors a lot of their fighters, the UFC is going to pressure them to sponsor them too (don't agree with them doing that but if this sequence is true, that's probably what happened)
    "I don?t give a f_ck about money, bro. Believe me when I tell you that." Dana White

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