Re: UFC expansion not without risks (Yahoo! Sports) “Our diehard fans will stay up until 4 a.m. to watch it live."
I don't know how many people are going to pay $45 to watch something at 4am when they can download it at 10am. Dana always said the business was about PPV figures and I have to believe they take a hit everytime events are aired at strange hours in far away places.
Tom Acasio (sp) said he thinks with all the shows and organizations, that MMA will actually more away from PPV - which is interesting imo.
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