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Thread: UFC: Co-Promoting May Be Good for Business

  1. #1
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    Star UFC: Co-Promoting May Be Good for Business

    Co-promoting is a term that does not seem to exist in UFC president Dana White's vocabulary, unless he is stating that the UFC is not interested.

    White is a great businessman and built a company that has become a monopoly amongst the mixed martial arts promotional community. It is understandable that he would not want to help another company profit off of the brand he and the Ferttitas built.

    It must be pointed out, however, that beyond the hardcore fan, most people don't know the difference between the sport of MMA and the brand that is the UFC.

    In a recent interview on FightHype.com, Affliction vice president Tom Atencio pointed out that very fact, saying, "I think the only thing that hurts us is people knowing UFC and not MMA."

    White could use that logic to his advantage and create some "super fights" that the fans would be interested in, helping to generate huge pay-per-view numbers.

    Hardcore fans would obviously know what was going on if the two brands ever decided to work together, but the casual fan would most likely think Affliction was simply a sponsor of the UFC.

    The UFC would be able to deliver "super fights," i.e. Fedor vs. Lesnar, and make a huge profit in return without losing their monopoly-like status. There is no mixed martial arts promotion in existence that will ever be on the same level as the UFC and White knows it.

    I say, give the fans what they want and co-promote at least once, even if it's just one or two fights on a card, while there is little to no risk involved.

    This is a win-win situation for the UFC at this point. Affliction is still under the radar with the casual fan and the UFC needs to capatilize on this great business opportunity while it lasts.

    White is a far better businessman than myself, but I can't see how the negatives could possibly outweigh the positives in this situation. As a fan I can only hope he will give in and co-promote at least one time.

  2. #2

    Default Re: UFC: Co-Promoting May Be Good for Business

    Terrible idea. The UFC has every thing to lose and little to gain. they already do huge numbers. Subtract what they would have to share with the co promotion and they are no better what they are already making. This is a ridiculous idea for Dana White or the UFC.
    Lets go Brent!

  3. #3
    Olympic Champ clmetal's Avatar
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    Default Re: UFC: Co-Promoting May Be Good for Business

    The UFC liked this idea when they were #2, but they'll never like that idea again.

    No way its good from a business point of view; gives credibility to an outside organization and fighter.

    This isn't in demand from average UFC fans [like PJ; who'd rather see Leben fight Bisping again ]. To promote Fedor, they would have to show his old Pride clips and they'd make him a legend if he won and walked away.

    Would be nice, but no one is crossing their fingers. Fedor has faced most of the top Hwts anyways. No one thinks Mir would beat him and I'd give Couture and Brock slim chances (but he could rock or submit either of them).
    "I don?t give a f_ck about money, bro. Believe me when I tell you that." Dana White

  4. #4

    Default Re: UFC: Co-Promoting May Be Good for Business

    Claudale, Couture is done. He is too old for the ehavyweight division.

    Brock Lesnar or Frank Mir both have more for Fedor than Randy.

    I'd like to see Couture vs Mercer.
    Lets go Brent!

  5. #5
    Olympic Champ clmetal's Avatar
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    Default Re: UFC: Co-Promoting May Be Good for Business

    What does Mir have over Fedor? I can't think of any way he wins. 1st round stoppage by TKO.

    Lesnar could take him down certainly but Fedor has subbed big guys before. Lesnar would lose on his feet too.

    Couture would take him down and hold him down and has more submission defense than Lesnar. He'd lose standing (and he knows that) so he just can't get submitted or swept from on top. Not impossible.
    "I don?t give a f_ck about money, bro. Believe me when I tell you that." Dana White

  6. #6

    Default Re: UFC: Co-Promoting May Be Good for Business

    Dana will never co- anything again, especially after he lost 250k when Chuck got his ass kicked by Rampage
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  7. #7
    Olympic Champ clmetal's Avatar
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    Default Re: UFC: Co-Promoting May Be Good for Business

    Quote Originally Posted by Pimach View Post
    Dana will never co- anything again, especially after he lost 250k when Chuck got his ass kicked by Rampage
    LOL - funny how he had that kind of betting money back at the time he claimed the UFC was losing 10s of millions (previous jobs were teaching taebo and being a bellhop)

    He was looking for exposure then and he'd never give anyone exposure now that they are alone at the top
    "I don?t give a f_ck about money, bro. Believe me when I tell you that." Dana White

  8. #8

    Default Re: UFC: Co-Promoting May Be Good for Business

    Co promoting is good for the FANS and Bad for Dana White

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